SEO

Strategic SEO Isn’t Expensive – Unless You Don’t Grasp the Nettle

How Costly Is Strategic SEO? I spotted one of Search Engine Land’s really informative posts, and even though it was getting late, the title seemed to jump out and grab me by the eyeballs.    This is mainly because of the difficulty I seem to have in persuading business and website owners about the importance of  planning their SEO strategy BEFORE they build or rebuild their websites.  ...

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Local SEO for Cumbrian Websites

Local SEO for Cumbrian Websites

Why do I Need to Bother With Local SEO When I’m Only Looking For Customers Near Me? What drew me a non-marketer into the nerdy world of local SEO services for locally focussed businesses?  It was a long convoluted story, with more than a fair share of bloodied noses along the way! When I first got involved in local online marketing; I was appalled by the lack of attention given to...

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Local SEO Ranking Is Crucial For Carlisle, Cumbria and Borders Business

Local Businesses Need Local SEO Expertise Local SEO for business owners in Cumbria and the Borders (or any other locality in the UK) could easily be dismissed as a load of old hype! Search engine optimisation is however, a Critical Process for your business listings, websites and other online shop windows. In a fairly thinly populated area like ours, it becomes more important to use the reach...

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Google Places, Your Shortcut In Local Search

Depending on the competitiveness of your market, local search ranking for your website can be difficult to achieve.  If you have arrived at the altar of local search engine optimisation rather late and your competitors are already ahead of you, then you have really got an uphill battle.  What is extraordinary, is that many companies who have done very well in getting their web site ranked;...

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The Importance Of Advertising In A Business Directory

Local seo wasn’t always as technical as it is these days.  Before the Internet metamorphosed local marketing, business directories and their local search power were once epitomised by Yellow Pages.  The current trend graphs of people’s usage of the paper directories show Yellow Pages vanishing in 4 years.  The major competition for Yellow Pages’ paper incarnation come from...

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