What’s Your Name Worth Online?
Reputation management isn’t just a simple buzz word for marketing and social media types to extract cash from troubled businesses. In the world of online business, reputation matters. I have spoken to restaurant and hotel owners who are almost scarred by their most recent encounters with a Trip Advisor review or a spiteful attack on their Facebook page. Mike Blumenthal gives the issue a...
Read MoreUsing Local SEO Techniques to Increase Website Visibility
Today’s guest, Dan J. An, gives a Singaporean view of local search engine optimisation: confirming that this isn’t just a USA based phenomenon. Wherever there are businesses that need customers, their website’s visibility in relevant search results is the single biggest determinant of how many new customers come their way via the web. Optimisation for Google local search, using...
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